Like most website operators, BCF collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. BCF purpose in collecting non-personally identifying information is to better understand how BCF visitors use its website. From time to time, BCF may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.

BCF also collects potentially personally-identifying information like Internet Protocol (IP) addresses for logged in users and for users leaving comments on ridley-bikes.com blogs/sites. BCF only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below, except that commenter IP addresses and email addresses are visible and disclosed to the administrators of the blog/site where the comment was left.

Certain visitors to BCF websites choose to interact with BCF(Belgian Cycling Factory) in ways that require BCF to gather personally-identifying information. The amount and type of information that BCF gathers depends on the nature of the interaction. For example, we ask visitors who sign up at shop.cyclingfactory.be to provide a username and email address. Those who engage in transactions with Ridley Bikes are asked to provide additional information, including as necessary the personal and financial information required to process those transactions. In each case, BCF collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor's interaction with BCF. BCF does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.

BCF("Belgian Cycling Factory") may collect statistics about the behavior of visitors to its websites. BCF may display this information publicly or provide it to others. However, BCF does not disclose personally-identifying information other than as described below.

BCF("Belgian Cycling Factory") discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on BCF behalf or to provide services available at BCF websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using BCF websites, you consent to the transfer of such information to them. BCF will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, BCF discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when BCF believes in good faith that disclosure is reasonably necessary to protect the property or rights of BCF("Belgian Cycling Factory"), third parties or the public at large. If you are a registered user of an BCF website and have supplied your email address, BCF may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what's going on with BCF and our products. If you send us a request (for example via email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. BCF takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.

A cookie is a string of information that a website stores on a visitor's computer, and that the visitor's browser provides to the website each time the visitor returns. BCF uses cookies to help BCF identify and track visitors, their usage of BCF website, and their website access preferences. BCF visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using BCF websites, with the drawback that certain features of Ridley websites may not function properly without the aid of cookies.

If BCF, or substantially all of its assets, were acquired, or in the unlikely event that BCF goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of BCF may continue to use your personal information as set forth in this policy.

Ads appearing on any of our websites may be delivered to users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers the use of cookies by BCF and does not cover the use of cookies by any advertisers.

Although most changes are likely to be minor, BCF may change its Privacy Policy from time to time, and in BCF sole discretion. BCF encourages visitors to frequently check this page for any changes to its Privacy Policy. If you have a shop.cyclingfactory.be account, you might also receive an alert informing you of these changes. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

This is information you provide to us via text fields, such as your name, payment information and benefits. The information we collect depends on your activity, whether you create an account or do a guest checkout.

• First and last name
• E-mail address
• Username
• Password
• State and country of residence

You can also sign in with a Facebook or Google account. We will ask permission to access basic information from your Facebook or Google account, such as your name, email address, and profile picture. At any time, you can choose to stop sharing information with us by going to Facebook or Google and removing "Belgian Cycling Factory" access to your account and automatic login.

You also have the option to add more information to your public profile, such as a location which we store along with any comments or messages you send on the website.

We will retain your account information for ten years after your account is last active, unless you delete your account or request us to delete your account. We may retain certain information even after you delete your account if we need to do so to comply with various laws.

Als u uw account sluit of ons vraagt uw account te sluiten, verwijderen of anonimiseren wij uw persoonsgegevens zodat u niet langer daardoor wordt geïdentificeerd. Er gelden uitzonderingen wanneer we een bewaarplicht hebben of als er een wettelijke reden is waarom we de gegevens nog steeds nodig hebben.

Hier een voorbeeld van een situatie waarin de wet ons toestaat of verplicht om sommige van uw persoonsgegevens te bewaren:

• als er sprake is van een onopgelost probleem met betrekking tot uw account, zoals een openstaand krediet of een onopgeloste claim of geschil
• om aan onze wettelijke, fiscale, audit- en boekhoudverplichtingen te voldoen
• om invulling te geven aan onze gerechtvaardigde zakelijke belangen, zoals fraudepreventie of beveiliging.

Automatically Collected Data

We automatically collect information when you visit the site or through our third-party analytics providers. We may store usage information such as the type of device you use to access the website, your operating system, browser type, IP address and device ID, the pages you visit or request, links clicked, referring sites, user interactions and your search terms. We also derive your location from the country you specified, your IP address and your payment card.

User Surveys

From time to time, we may ask you to participate in user surveys. We may ask you for demographic information, including information regarding your gender, ethnicity, race, age, sexual orientation, income and accessibility to better understand and serve our users. It is your choice whether or not to share this information. We collect such information to ensure that we provide fair and equal access to our services and to bring creators to the attention of our users so they can be better found. When you participate in the survey, we save the answers you provide.

Event Information

At physical and online events, we may ask you for information. This is done to better tailor the event experience to participants. This information may include the following: your name, email address, payment information, mobile number and QR code, demographic information, social media and other online accounts you maintain, details about the types of creations you make, and survey responses or feedback.

Blogs

We may collect and store your email address, comments and profile information from our blog sites to better understand your interests and provide you with better service.